Case Studies - Railways

Engineering & Construction
Swiss Geo-Technical Engineering company operating in the railways, roads and hydro power sector

Market Opportunity Assessment & Competition Benchmarking for a Swiss Company in the field of Geo-Technical Engineering for Railways, Roads & Hydro-Power Sector

Client Objectives
  • Opportunities assessment for geo-technical products and services within select infrastructure segments including Railway, Roads & Hydro-Power
  • Identification of Key stakeholders for project tendering and implementation
  • Competitive Benchmarking of Foreign Companies operational in India in the field of Geo-technical Engineering
  • Initial Assessment of entities for local collaboration in India
T&A Approach & Scope of Work : Market Intelligence
  • Information on target groups and opportunities in geotechnical studies required in tunnelling, track survey and maintenance works undertaken by road, railway and hydro-power authorities at pre-construction stage and for maintenance and operation of railway tracks
  • An analysis of various projects, current status, scope of work and budgetary allocation
  • In-depth research on the potential channel partner companies; shortlisting on the basis of technical expertise, experience in target sectors, marketing and sales know-how, market reputation amongst clients and suppliers
  • Detailed advisory report was submitted to the client, which included a detailed sectoral overview, key target groups, planned project, target customer segments and potential channel partners
  • The report also included in-depth profiles of various stakeholders including government bodies, competitors, and target customers (organisation overview, technical expertise, industry experience, product portfolio, and key decision maker(s)

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