Case Study

Finnish Manufacturer of Invitro Diagnostics Reagents

Market Intelligence & Opportunity Assessment Study

Client Objectives

Develop an in-depth understanding on the Indian In-Vitro Diagnostics (IVD) Reagents market
Identification of market entry routes, competition mapping, customer analysis, distribution and procurement strategy of peer groups
Detailed assessment of market trends and demand drivers in the sector, Indian import export dynamics for reagents and identification of target customers through preliminary interest qualification.

Methodology

Market Segmentation & Sizing of Indian In-Vitro Diagnostic Reagents market: Based on Products, Medical Application, End Users
Import Export Dynamics, market trends and demand drivers of In-Vitro Diagnostic Reagents in India
Key foreign players in the Indian market, nature of presence and Product Portfolio offering of foreign players including distribution strategy
Foreign Players as "Potential Customers" for the client in India
Mapped 25 leading Indian IVD Manufacturers in India (focus on Reagents & Rapid Test kits), ascertained procurement channel and distribution strategy of Indian IVD Manufacturers for Antibodies and Antigens
Preliminary Interest Qualification of IVD Manufacturers for sourcing reagents from the client

Outcome

Detailed advisory which included in-depth sectoral analysis, target customer and competition analysis, distribution & procurement strategy and Indian market entry route
The report also included detailed profiles including decision makers of major global and domestic reagent manufacturers and preliminary interest qualification for partnering with the client