Corporate Social Responsibility
Case Study

European export promotion organisation, aiming to identify short to mid term Business Opportunities in the Indian Corporate Social Responsibility segment
Opportunity Assessment

Client Objectives
- Analysis of the new CSR act with respect to outlining opportunities for Swiss companies offering products/solutions towards CSR segments
- Validate level of interest of Indian companies in partnering with Swiss firms for their product/ services requirements

Methodology
- Analysis conducted of the new CSR act (under section 135) and understanding various facets of CSR in India
- Analysis of various dimensions of the Indian CSR sector with respect to activities, processes, regulations and challenges involved in CSR implementation
- Top 100 corporates in terms of CSR spending
- Top NGOs operating in various social welfare segment in India
- Social programmes of Indian Government that require technology service providers
- Business opportunities generated from the CSR activities/spend of companies in India
- Research study covered 100 corporates and Public Sector Units (PSUs), who were contacted to gauge the level of interest for partnering with Swiss firms

Outcome
- Extensive follow-ups with 100 companies, responses from 33 corporate houses and PSUs were collated and documented
- Qualified companies who evinced interest presented to Swiss companies to their products and solutions to meet their CSR plans and initiatives